Thought Factory

Here is your weekly dose of design inspiration.

I designed this logo for an upcoming website that is still under development. The website is going to focus on showcasing incredible shops from all over the world by allowing users to upload and share their retail destination discoveries. I wanted to go with a retro style because I felt the Swap A Shop name, by itself, had a 50’s era feel and rather than fight that, I wanted to utilize it to further strengthen the brand identity. The two rounded squares in the mark are meant to loosely represent shops and the overlap helps to reinforce the core trading aspect of the site. In the design process, I chose to give up some versatility in the logo by incorporating the detailed shopper but because it is only going to be used in the website format I was willing take the trade off in order to create what I felt was a more unique and memorable logo.

You can check out more of my work over at AltVisions.com.

This piece was created in response to a design assignment that challenged me to come up with a metaphor for a book titled “Staying Tuned”. As you can see from the tag line in the poster, it was about keeping an audience in today’s media. I decided to represent this idea through the pixelated portrait because today’s audiences are spread out across the mass amounts of digital content that is available through numerous mediums.  It used to be that content was delivered through print, radio and tv. Now, it’s understandable that media companies find it hard to keep the same sized audience when they can view content on devices such as mobile phones, portable media players, laptops, computers, tvs, ebooks, and others that deliver media from places like hulu, podcasts, youtube, torrent sites, rss feeds, netflix, ebooks, and many, many other sources.

You can check out more of my work over at AltVisions.com.

Found some great design pieces this week. Check em out.

A photo for your thoughts.